The lightning pace at which information moves across the Web lends itself to mistakes. So does human nature. Put these unpleasant, wish-you-never-made-them social media mistakes behind you for good: 1. You put quantity over quality. Content, quality and conversations matter. Focus on the quality-not the quantity-of content you put out.
Digital Customer Service Consultant, Trainer, Author, Speaker. Negli anni '90 partecipa alla startup della prima compagnia assicurativa online in Italia seguendo l'intero ciclo di vita del cliente. Dal 2013 come consulente e formatore aiuta le imprese a sfruttare il servizio clienti digitale come leva di business. Fondatore di CustomerServiceCulture.com, è autore di libri tematici e speaker a convegni in Italia e all'estero. Lecturer all'Università Bicocca di Milano
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