A lot of people can’t wrap their heads around the idea that your social media job is a real job. The irony is everybody thinks it would be a cool job to have, but they look at you with the skepticism of someone evaluating a waiter who says he’s an actor.
Digital Customer Service Consultant, Trainer, Author, Speaker. Negli anni '90 partecipa alla startup della prima compagnia assicurativa online in Italia seguendo l'intero ciclo di vita del cliente. Dal 2013 come consulente e formatore aiuta le imprese a sfruttare il servizio clienti digitale come leva di business. Fondatore di CustomerServiceCulture.com, è autore di libri tematici e speaker a convegni in Italia e all'estero. Lecturer all'Università Bicocca di Milano
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