#SocialMedia: are you overwhelmed by information overload? http://t.co/dvcQQ6h6wx Paolo FABRIZIO (@Pfabr)May 20, 2013 Social Media: The True ImpactWe spend a lot of time talking about how to make social media work for business and what kind of marketing targets social media users. But we don't often take a step back and see the true impact [...]
10 foundation steps to build your solid-rock #Blog http://t.co/dAr8VieA3B Paolo FABRIZIO (@Pfabr)May 20, 2013 The 10 Step Framework for Building a Blog with Big Foundations | Jeffbullas's BlogIf you are serious about turning a blog into income and then your business, then laying the right foundations is important. It means sitting down and doing some [...]
New Pinterest Features | Social Media TodayOver the last few months, Pinterest has made a number of changes and upgrades – no major redesigns or ad implementations that we thought might be coming, but five that are worth noting. To the daily Pinterest user and marketer, a few of these can make a significant change [...]
Content Marketing Best Practices | Social Media TodayConnecting with your audience, improving your ‘About Us’ page, fighting content challenges in B2B marketing and many more tips have been offered this week by expert bloggers and content marketing pros. Here are some recommendations to follow for content marketing success.http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/Y7L3X2mmfj4/solving-content-challenges-motivating-employees-and-other-content-tricks
Facebook Analytics | PTAT vs. Engagement | Social Media TodayEngagement has become a nearly universal social media KPI. However, Facebook's infamous People Talking About This (PTAT) metric puts a bit of a wrench in this equation. Using Nike Golf's Facebook Analytics as an example, we can clearly see how PTAT doesn't correlate with engagement.http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/4pjxJEROqQg/facebook-analytics-ptat-doesn-t-correlate-engagement
