Amy’s Bakery Meltdown: Yelp Is Broken and Social Flashmobs Apparently Rule

Paolo Fabrizio

18 Maggio 2013

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Amy’s Bakery Meltdown: Yelp Is Broken and Social Flashmobs Apparently Rule

Amy's Bakery | Meltdown Analysis | Social Media Today

Yelp may not be the go-to source for restaurant reviews. Why? Amy’s Baking Company has 1131 reviews, 99.9% of which are snarky, mean, negative “reviews.” How many of those 1131 reviewers actually ate at the restaurant and how many just piled on for flash mob social media bashing? 99.9%

http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/1uyzZYjt94M/amys-baking-company-yelp-broken-and-social-flashmobs-apparently-rule

About Paolo Fabrizio

Digital Customer Service Consultant, Trainer, Author, Speaker. Negli anni '90 partecipa alla startup della prima compagnia assicurativa online in Italia seguendo l'intero ciclo di vita del cliente. Dal 2013 come consulente e formatore aiuta le imprese a sfruttare il servizio clienti digitale come leva di business. Fondatore di CustomerServiceCulture.com, è autore di libri tematici e speaker a convegni in Italia e all'estero. Lecturer all'Università Bicocca di Milano