March 29, 2013 Social has become a marketing mainstay, but how much do marketers use social themselves-in their career and in their personal lives? Direct Marketing News asked readers to discuss their “social” lives with us. About 100 respondents shared their opinions on their preferred social networks, which are overhyped, and how social is impacting their career.
Digital Customer Service Consultant, Trainer, Author, Speaker. Negli anni '90 partecipa alla startup della prima compagnia assicurativa online in Italia seguendo l'intero ciclo di vita del cliente. Dal 2013 come consulente e formatore aiuta le imprese a sfruttare il servizio clienti digitale come leva di business. Fondatore di CustomerServiceCulture.com, è autore di libri tematici e speaker a convegni in Italia e all'estero. Lecturer all'Università Bicocca di Milano
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