Customer service can’t fix poor culture

Customer service can’t fix poor culture

What’s the department in charge of solving problems? I bet that you’d answer it’s customer service, regardless of the company or industry you’re thinking about it. Well, that’s partially true because the scenario we are in requires us to let evolve into a broader vision because customer service can’t fix everything. And customer culture plays a big role in that, that’s why I share some practical examples from my consulting activity. 

Listen to the podcast

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Highlights 

  • 00:03 Intro episode #36 
  • 00:37 Customers’ expectations are at an all-time-high
  • 03:02 Why 1° level or 2° level customer support makes a huge difference
  • 03:51 Some examples where smooth internal communication is key
  • 05:45 What customer service can’t fix without internal co-operation
  • 08:37 From a ‘Mr. Wolf’ approach to an evolved culture
  • 09:21 The role of other departments in shaping customer experience
  • 11:01 What you can achieve with digital conversation up-skilling
  • 12:21 The benefits of exchanging seats in between departments
  • 13:11 How to build a mutual co-operation environment within your company
  • 14:25 Check out the ‘Customer Culture Academy’ [link]
  • 15:15 Get in touch: paolo@customerserviceculture.com
  • 17:05 Subscribe to this podcast on Spotify, Apple Podcast or Amazon Music
  • 17:21 Get my book ‘The Power of Digital Conversations’ on Amazon
  • 17:31 Check out all available services on CustomerServiceCulture.com

Related links 

  1. Previous podcast episode: ‘Using AI during or after the conversation?
  2. Check out my Digital Customer Service consulting page
  3. Get your front line team up-skilled with my training paths.
  4. Boost your next conference with my 3 speaking programs.
  5. My book ‘The Power of Digital Conversations‘ 
  6. Stay in the loop with the newsletter.

Over to you

I’ve got two questions to let you take away the best from this podcast:

  1. Thinking about the company you’re working in, are also non-customer facing departments focussed on customer experience?
  2. To what extent do you reckon that Customer Culture is a powerful business driver?

👉 Let me know your thoughts and experiences.

Have great conversations. 👊

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Image credit: Unsplash.com

About Paolo Fabrizio

Digital Customer Service Consultant, Trainer, Author, Speaker. In the 90s he took part in the startup of the first online insurance company in Italy, following the customer's entire life cycle. Since 2013 as a consultant and trainer he has helped companies to exploit digital customer service as a business lever. Founder of CustomerServiceCulture.com, he is the author of thematic books at thematic conferences in Italy and abroad and lecturer at the Bicocca University of Milan.

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