Why some #SocialCRM projects fail ? http://t.co/m07X0TwG8j
SugarCon speaker reveals 10 reasons why social CRM projects fail
Ten reasons why social CRM projects fail, at a glance 1. Wrong culture 2. No compliance policy 3. No established goals 4. Lack of managerial support 5. Insufficient staffing 6. Unwilling to listen to customers 7. Can’t effectively respond to customers 8. Poor internal communication 9. No plan for key influencers 10.
