Why some #SocialCRM projects fail ? http://t.co/m07X0TwG8j Paolo FABRIZIO (@Pfabr)May 18, 2013 SugarCon speaker reveals 10 reasons why social CRM projects fail Ten reasons why social CRM projects fail, at a glance 1. Wrong culture 2. No compliance policy 3. No established goals 4. Lack of managerial support 5. Insufficient staffing 6. Unwilling to listen

Bimbi e #Rugby: uno sport dove gli avversari diventano amici http://t.co/jGrWFIzisU Paolo FABRIZIO (@Pfabr)May 18, 2013

Google+ Redesign: This Week in Social Media | Social Media Examiner Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Google+ Unveils New Design: The new Google+

Amy's Bakery | Meltdown Analysis | Social Media Today Yelp may not be the go-to source for restaurant reviews. Why? Amy’s Baking Company has 1131 reviews, 99.9% of which are snarky, mean, negative “reviews.” How many of those 1131 reviewers actually ate at the restaurant and how many just piled on for flash mob social

Facebook Cover Photo Call-to-Action Can Convert | Social Media Today The cover photo of your Facebook Page is a great piece of marketing real estate. But how can you use it to drive user actions and conversions? In light of Facebook’s new policy that allows for cover photos to include calls-to-action (CTAs), here are five